ARE YOUR SURROUNDINGS TRULY PROTECTED?
How safe do you feel in your living spaces that are surrounded by live wires—some visible
while most hidden in concealed wiring? These hidden lines are often building wires,
powering everything around you.
Though the modern age offers various fire suppression tools and hazard controls, prevention
through high-quality building wires remains the best defense against threats to life and
property. With three times the protection that ordinary cables offer, SecureX Building Wires
come with Triple-Layered Insulation, a core made of the purest grade of copper, a base
insulation of 105°C rating, and an exceptional overload-withstanding capacity.
TRIPLE LAYER INSULATION FOR TRIPLE PROTECTION SecureX electrical building wires feature a unique triple-layer insulation system to ensure
three times the safety - a first-of-its-kind innovation in house wiring cables. These premium
residential building wires deliver unmatched performance and reliability.
105°C BASE INSULATION The base layer of these high-performance building cables has a temperature rating of 105°C
- significantly higher than the 70°C offered by ordinary wiring. The middle and top layers
are flame retardant (FR), delivering added fire protection. With this structure, SecureX
ensures triple protection for your life, property, and electrical systems.
PURE COPPER - PUREST TO THE CORE At the core of SecureX house wiring cables is the highest purity Electrolytic Grade Copper,
unlike ordinary wires that use low-grade copper with poor conductivity. With greater than
100% conductivity as per IACS (International Annealed Copper Standard), SecureX building
wires minimize energy loss and help reduce electricity bills.
PURE PVC INSULATION SecureX uses superior-grade PVC resin and tailor-made insulation compounds for each type
of building wire. This enhances insulation resistance, thermal stability, and fire-retardant
properties. The purity inside ensures long cable life, safety, and consistent performance — all
vital for residential and commercial wiring.

With over 50 years of experience in electrical solutions, we understand the critical role of
building wires and cables in electrical installations. These wires form the backbone of any
infrastructure, connecting various devices and appliances. The most important factor is the
wire’s suitability for its application and its level of safety and protection.
This is why we offer three distinct categories of electrical building wires, tailored for
different needs — from standard residential use to high-demand environments — rather than
adopting a “one-size-fits-all” approach. This guarantees maximum safety and performance.

SUPERIOR MULTI LAYERED PROTECTION
SecureX residential building wires are manufactured using advanced technology on state-of-
the-art insulation lines, ensuring perfect bonding of their triple-layer construction.
The first Heat Resistant Flame Retardant (HRFR) layer combats heat generated by current
flow and adds flame resistance. The middle and top FR layers further suppress fire
propagation during accidental fire events.
The HRFR PVC layer withstands temperatures up to 105°C caused by excessive power draw
or voltage spikes, acting as a barrier to heat transfer between insulation layers — a crucial
factor in safe building wiring.

PURE COPPER - PUREST TO THE CORE
At the core of SecureX Cables is the highest purity Electrolytic Grade Copper as against lower grade copper used in ordinary cables that offer poor conductivity. With greater than 100% conductivity as per IAC (International Annealed Copper Standard), the energy losses are minimal resulting in lower power bills

ZERO HALOGEN FLAME RETARDANT (ZHFR).
Made with imported ZHFR insulation, SecureX Ultra Building Cables ensure zero smoke and
halogen emission during a fire. These wires are best suited for critical applications in
residential complexes, commercial buildings, theaters, metro rail systems, and high-security
facilities. ZHFR building wires are the smart choice where superior fire safety is non-
negotiable.
FLEXIBLE CABLES
With Class 5 highly flexible conductors and flame-retardant PVC insulation, these flexible
building wires are ideal for use in tight, confined spaces. Their design allows for sharp bends
and zig-zag installations without stressing the insulation, making them suitable for modern
house wiring requirements.
Frequently Asked Questions
What are building wires and why are they important in electrical installations?
Building wires, also known as house wiring cables, are essential components in any electrical
system. They conduct electricity from the main power supply to appliances, lighting, and
sockets. GreatWhite building wires are designed to deliver consistent power flow with high
safety standards.
Can I use GreatWhite wires for heavy appliances like ACs and geysers?
Depending on the load requirement, you can select GreatWhite building wires with higher
ampacity, suitable for high-load applications like air conditioners, water heaters, and kitchen
appliances.
Are GreatWhite wires resistant to moisture and chemicals?
The insulation on GreatWhite electrical wires provides protection against moisture, acids,
alkalis, and other corrosive substances, making them durable even in challenging conditions.
Why should I choose GreatWhite building wires over other brands?
GreatWhite building wires offer superior copper conductivity, enhanced insulation, and
compliance with IS and safety standards. They ensure long-term performance, fire safety, and
minimal power loss, making them a reliable choice for your wiring needs.
How do GreatWhite wires help improve energy efficiency?
Thanks to high-conductivity copper and quality insulation, GreatWhite electrical wires
reduce heat generation and minimize power loss, contributing to better energy efficiency and
cost savings over time.